The Media-Centric Web
A Web where you can find media using other media—not just keywords.

What the traditional Web does for the text documents in our lives, the Semantic Web does for all our data and information.

So the technology of the Semantic Web is, in a sense, the technology of precise vocabularies.

You won't search for media with keywords in the future-—you'll search for media with media. To find an image, you'll supply another image. To find a song, you'll supply another song.

you aren't really looking for photos of Apple's CEO. You're looking for filenames and captions that carry those keywords—"Steve" and "Jobs"—hoping the right photos are somewhere nearby.