clipped from: www.inetzeal.com No niche market is spared of competition today and when it comes to online marketing, you need to work out a lot in order to achieve the desired position in SERPs. Your website needs backlinks in terms of quality as well as quality to improve the link popularity and thus, higher search engine rankings for competitive keyword phrases. Out of many link building strategies, contextual link building strategy has been proved extremely fruitful for all website owners. Read on to know more about it!.