clipped from: avanoo.wordpress.com   

Why Social Media Sites Will Have the Lifespan of a Guinea Pig


Social media sites have a noble goal: Let viewers decide what content is viewed… rather than biased media outlets! They do this by enabling users to “vote” on all available content… and by making each piece of content more or less accessible depending on those votes.


Though group intelligence works in theory, and in various experiments, it’s tough to implement on websites that depend on growth and repeat traffic in order to live another day.