clipped from: www.emarketer.com   
Adults Love Video Games

Adults Love Video Games

More than one-half of US adults play video games, and about one in five play every day or almost every day, according to the Pew Internet & American Life Project.


Age is closely related to gaming: More than four out of five US adults ages 18 to 29 said they were video gamers, while only 23% of respondents 65 and older said the same.

Pew said men were slightly more likely than women to game, and urbanites were more likely to game than those in rural areas. Interestingly, there was no significant difference in game playing across income groups.


Demographic Profile of US Adults Who Play Video Games*, October-December 2007 (% of respondents in each group)

In a sign that gaming is not necessarily an impediment to learning, 57% of respondents with at least some college education played games, significantly more than high school graduates (51%) and those who had less than a high school education (40%).


Eating dinner at home on video game night may be increasingly popular in 2009.


Categories for Which US Internet Users Plan to Cut Back on Consumer Spending, October 2008 (% of respondents)