But it's not the Britons who have won the war of the loungers - it's the Russians.
New sun worshippers with new money from the former Soviet Union and its satellite states are being dubbed the “new Germans” for their behaviour on the beaches.

But with the collapse of the Soviet Union, and the rise of the rich Russian, not only the chief competitors but also the rules of the game have changed.
Russians are not early risers – but they have a ruse of their own, using cold, hard cash to get their own way.