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Bacn (pronounced bacon) is “the term given to electronic messages which have been subscribed to and are therefore not unsolicited but are often unread by the recipient for a long period of time. Bacn is email you want but not right now”.

I think the Bacn buzz can teach us a lot about the making of internet buzz. I followed its seeds from the first few days (see the chronological overview). I learned that the combination of appreciated bloggers (as Chris Brogan), a twitter buzz, and a scoop in Wired were the milestones of its rise, all in less than 4 days. In 8 days it received the attention of The New York Times (it did take them long..).

Remember the formula: a catchy word + 1-2 influential bloggers + twitter (or other sms style spreading mechanism).