clipped from: www.pbs.org   

In your view, what is the essence of the story? What does it say that the Pentagon did?

congratulations to the NewsHour for doing this report. And it's a shame on the networks who were duped this way that they didn't show up to defend or explain their actions.

What happened here was a psy-ops campaign, an incredible government propaganda campaign whereby Donald Rumsfeld and Torie Clark, the head of public relations for the Pentagon, designed a program to recruit 75

former military officers
most of them now lobbyists or consultants to military contractors, and insert them, beginning in 2002, before the attack on Iraq was even launched, into the major networks to manage the messages
And that's the words that are actually used, "message multipliers" for the secretary of defense and for the Pentagon
It is illegal for the U.S. government to propagandize citizens in this way.
this war could have never been sold if it were not for this sophisticated propaganda campaign